The Chicago School
Rebranded Brand Book

The Chicago School went through a rebrand in early 2023, and part of updating all collateral was updating their brand book. This piece gets sent to prospective students, and is an integral print piece in attracting students.

This piece was modernized, and used to expand the design of the brand. The swoops are a main staple of the new brand, and this piece helped showcase its different uses. This piece uses the new brand colors minimally throughout, and ends the piece on a full spread blue background for impact. The school's own photography was used throughout the piece so prospective students can see what their education will look and feel like.